Vidmob Blog

Creative Insights

4 min read

The CMO’s Guide to Transforming GenAI from an Efficiency Tool to an Effectiveness Game-Changer

As we step into 2025, the marketing and advertising industry is undergoing an extraordinary transformation. AI is driving innovation, creative-first...

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4 min read

Creative Data Is Getting Easier to Use

A new day is dawning

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6 min read

Celebrating 10 Years of Innovation at Vidmob

Ten years ago today, Vidmob was incorporated in the state of Delaware. While that marks the official legal start of the journey, the reality is that...

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3 min read

Addressing AI-Washing: Vidmob's Commitment to Authentic AI Innovation

The July 10 Superhuman article by Zain Kahn, "Why ‘AI Washing’ Could Spell Trouble for the Tech Industry," highlights significant concerns about...

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3 min read

Why Every Marketer Will Need to Own Their Creative Data

For anyone who is paying attention, it should be obvious at this point that the world is changing rapidly. This is what happens when you take an...

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3 min read

Celebrating Women in Tech: LaToya Lyn’s Journey

As we celebrate Women’s History Month, it’s the perfect time to spotlight remarkable women in tech. In this blog, we shine a spotlight on LaToya Lyn,...

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7 min read

SXSW ’24 Recap: Exploring the Future of Interaction Between Humans and Technology

SXSW 2024 was much more than a tech and innovation event. Over the first five days, experts from various fields gathered to discuss the latest...

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3 min read

Designing Creative for the Multichannel Experience

With the conclusion of Super Bowl LVIII, we say goodbye to football season. Millions of people had their TVs tuned to a game at least a few times...

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2 min read

Jontex increases audience of campaign videos by 16 times with the use of AI

The advertising maxim that “sex sells” is true for almost all sectors, especially in the adult sexual health industry. In 2022, the number of...

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