Vidmob Blog

creative data

4 min read

The CMO’s Guide to Transforming GenAI from an Efficiency Tool to an Effectiveness Game-Changer

As we step into 2025, the marketing and advertising industry is undergoing an extraordinary transformation. AI is driving innovation, creative-first...

Read More

4 min read

Creative Data Is Getting Easier to Use

A new day is dawning

Read More

6 min read

Celebrating 10 Years of Innovation at Vidmob

Ten years ago today, Vidmob was incorporated in the state of Delaware. While that marks the official legal start of the journey, the reality is that...

Read More

3 min read

Addressing AI-Washing: Vidmob's Commitment to Authentic AI Innovation

The July 10 Superhuman article by Zain Kahn, "Why ‘AI Washing’ Could Spell Trouble for the Tech Industry," highlights significant concerns about...

Read More

3 min read

Why Every Marketer Will Need to Own Their Creative Data

For anyone who is paying attention, it should be obvious at this point that the world is changing rapidly. This is what happens when you take an...

Read More

2 min read

Embracing Diversity in Advertising Creative for Brands

Having been at Vidmob for the past five years and evolving with a high-growth startup, I’ve seen incredible progression in our offerings. However,...

Read More

3 min read

Using AI for Agency Success: Balancing AI and Data

This is a blog written by Vidmob VP Agency Services, Robert Wollner, entitled "Using AI for Agency Success: Balancing AI and Data." The rise of AI in...

Read More

2 min read

POSSIBLE Miami: the Power of Data-Driven Marketing, Creativity and Innovation

If you don’t know what POSSIBLE is, it’s the newest, hottest marketing and advertising conference in our industry calendar. Held in Miami this week,...

Read More