VIDMOB BLOG

Ideas for better creative decisions

Explore the latest thinking on Creative Data, AI, media and the ideas shaping more effective advertising.

Creative Insights (5)

1 min read

“Artificial Intelligence in Marketing Empowers Professionals,” says VidMob CEO in Preparation for Web Summit Rio

Alex Collmer will speak on how to combine AI efficiency with emotional insights that only humans can generate to create ads

2 min read

Leverage AI to Make Ads More Effective

Artificial intelligence (AI) isn’t a new concept, but it may seem somewhat unfamiliar to the marketing industry. With new platforms emerging and...

2 min read

What’s Possible in an AI-Driven Future

“The explosion of AI is going to transform us as marketers, it’s going to transform us as storytellers, it’s going to transform us as consumers,”...

2 min read

Building a happier future by asking AI the right questions

Generative AI occupied an important space in the discussions at SXSW 2023 and as a result, the theme “replacing human labor” gained significant...

2 min read

Top 3 Questions About Speeding Up Ad Production

We recently held a webinar with VidMob’s own Tricia Lee, Sr. Director of Demand & Integrated Marketing, Brian Boggess, Creative Director, and Jerry...

2 min read

3 Ways to Speed Up Ad Production

Performance marketing and creative teams are great at producing content, but not always the most efficient at working together. Most of that is...