5 min read
How Creative Scoring Gives Your Advertising a Competitive Edge
I took this job because I was sick and tired of seeing too many marketers ice skate on the highway. Or rather, trying to ice skate on the highway.
2 min read
Meaningful Music in the Community: How The MusicianShip is Spreading Justice and Joy
Here at VidMob, we believe and stand behind equality, justice, and human rights regardless of the time of year. That said, this Black History Month...
5 min read
6 Facts Driving the Rise of Intelligent Creative
In the early days of category creation, the rationale for a business is usually only believed by a diehard few, the opportunity size often feels...
4 min read
What I Love Most About My VidMob Role
In March of 2021, I, along with many at our company and others around the world, faced a situation I could never have imagined. In addition to...
2 min read
Plugins After Effects: separamos 10 plugins incríveis e gratuitos
Como já fizemos uma lista de plugins para Photoshop, agora chegou a vez do After Effects, uma das principais ferramentas de motion do mercado.
1 min read
5 New Insights to Improve Your Holiday Ad Calls to Action
It’s the most wonderful time of year! To help marketers set up holiday ad creative messaging for success, VidMob examined which calls-to-action (CTA)...
2 min read
3 Ways the NFL is Enhancing Fan Engagement with Intelligent Creative
Learning how to deliver the right message at the right time for the right audience is challenging no matter what industry you are in, but over the...
3 min read
3 Ways The Future is Changing for Digital; A Recap of the 2021 AfroTech Conference
Instead of only talking the talk, we should walk the talk. This year, VidMob attended the 2021 AfroTech Conference. Held virtually in ‘AfroTech...
2 min read
The 3% Conference: A Decade of Difference
The first week of November marked the tenth anniversary of the 3 Percent Conference, an annual event that supports the 3% Movement’s mission to...
2 min read
Joining Forces With Facebook for Video Marketing Impact
Alex Collmer, our founder and CEO, recently joined an episode of Facebook’s Business, Innovation, and Technology podcast to talk about why video is...
4 min read
5 Considerations for Accessibility and Inclusion in Advertising
VidMob’s DE&I task force called ACTION recently hosted a talk with entrepreneur and disability activist Keely Cat-Wells. The CEO and Founder of C...
1 min read
3 Important Amazon Innovations for Advertising
The continued digital shopping surge is giving way to an exciting opportunity for marketers and advertisers to engage across a budding network of...
3 min read
Creative Tips for An(other) Unprecedented Holiday Season
Last year, the world witnessed one of the most unique holiday seasons to date. As eCommerce boomed, advertisers had to rethink their holiday...
2 min read
Creating Successful Video Ads on LinkedIn
As a LinkedIn Certified Marketing Partner, VidMob enables clients to analyze their advertising efforts based on their objectives and understand the...
6 min read
Teoria das cores: conceito e prática
Quem trabalha em setores de criatividade, como design e comunicação, precisa entender o impacto da teoria das cores para potencializar os resultados...
2 min read
Introducing: The Gives Impact Report
When we launched VidMob Gives three years ago, our goal was to help nonprofits (NPOs) make more of an impact. Thanks to VidMob’s world-class creative...
2 min read
Multiply the Impact of Your Brand on Creative with VidMob Creative Scoring
The expansion of digital platforms has created a slew of both exciting opportunities and unique challenges for brands—especially those with a large,...