3 min read
Data-Driven Creative Helps Brands Go from Global to Local
When a commercial for a fragrance plays on Instagram, there are layers of work that went into creating that exact ad experience. First, the global...
Product News
4 min read
3 New Opportunities to Drive Business with Innovations in Intelligent Creative
Over the years, we’ve been focused on solving for the unique and ever-evolving challenges of today’s marketers by continuing to build new and...
2 min read
VidMob Introduces Creative Insights and Performance for All
Creative performance drives marketing performance. In fact, according to Google, creative accounts for 70% of an ad’s performance. But without a way...
2 min read
Joining Forces With Facebook for Video Marketing Impact
Alex Collmer, our founder and CEO, recently joined an episode of Facebook’s Business, Innovation, and Technology podcast to talk about why video is...
2 min read
Multiply the Impact of Your Brand on Creative with VidMob Creative Scoring
The expansion of digital platforms has created a slew of both exciting opportunities and unique challenges for brands—especially those with a large,...
2 min read
3 Steps to Scaling Creative Scoring: Why Your Brand Needs a Different Solution
As the digital landscape blurs traditional economic borders, brands now have even more exciting opportunities to expand their footprint into just...
3 min read
Maintaining Creative Scoring Across Localized Products and Regionalized Markets
As the digital world expands and the physical world seemingly shrinks, creative scoring is more important than ever for scaling digital growth and...
1 min read
Keep Projects Moving with the New VidMob iOS App
In today’s world, we have one too many reasons to stay locked to our desktops. Don’t let managing your VidMob projects be one of them. Take your...
2 min read
Data on Demand: VidMob’s Dashboard for Creative Studio Available in Beta
When we first set out to build Creative Studio we wanted to achieve two things: 1) Build a high-powered technology platform for our clients to...