2 min read
How Corona Uses Data to Stay Creative and Boost VTRs
What do you get when you have an inspirational brand that combines creativity, entertainment and data? Exceptional performance results that won the...
Performance Innovators
2 min read
Up Close and Personal with L’Oreal
One of the great privileges of working at VidMob is that we get to work side-by-side with some of the folks who are operating at the forefront of the...
4 min read
5 Creative Tech Innovations (and How to Ride the Wave)
We’ve come a long way, baby! We at VidMob are problem solvers. So much so that one of the 5 core tenets of our product org is “Start with real...
2 min read
3 Ways the NFL is Enhancing Fan Engagement with Intelligent Creative
Learning how to deliver the right message at the right time for the right audience is challenging no matter what industry you are in, but over the...
2 min read
The 3% Conference: A Decade of Difference
The first week of November marked the tenth anniversary of the 3 Percent Conference, an annual event that supports the 3% Movement’s mission to...
2 min read
Creating Successful Video Ads on LinkedIn
As a LinkedIn Certified Marketing Partner, VidMob enables clients to analyze their advertising efforts based on their objectives and understand the...
3 min read
4 Themes from Cannes Lions 2021
Last week marked the return of the Cannes Lions Festival of Creativity after its 2020 cancellation. While we may not have been on the Croisette with...
3 min read
Israel LGBTQ+ Movement: Q&A with IGY’s Itay Lapid
I had the opportunity to chat with Itay Lapid, IGY’s Private Donor Community Manager on the international fundraising team. IGY is an LGBTQ+...
2 min read
Understanding TikTok: A Conversation on Creating Impactful Ads
TikTok has been a driving force in highlighting the importance of native-first ad content. That’s incentivized brands to revisit their traditional...
4 min read
Advertising in the Entertainment Industry: How VidMob Can Further Support Growth
As a trailblazing company creating the field of Intelligent Creative, it is important that VidMob keeps moving forward. There are always more...
