1 min read
Top Snap Findings for CPG Marketers
Just because advertising on Snap is quick, doesn’t mean it doesn’t need to be creatively savvy. Like any other vertical, CPG comes with its own set...
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Top Snap Findings for FinServ Marketers
Now more than ever, marketers and consumers are living in a visual first world. Use our proprietary AI technology to understand the different visual...
2 min read
On Purpose with RMHC NY
As our On Purpose series continues, we celebrate our commitment to building a purpose driven company. Here, we sit down with esteemed nonprofit and...
3 min read
How Being a Mother of Two Helped Elevate My Career
A male boss once told me that if you want a job done best, hire a mom. It wasn’t until over a decade later, after the birth of my first son Romeo, I...
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Three Takeaways from the B2B Forrester Summit
This past week, around 3000 sales, marketing and product professionals gathered in Austin, TX (along with numerous virtual attendees) for the...
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Top Snap Findings for Entertainment Marketers
As consumer attention shrinks, it’s imperative now more than ever marketers are providing quality bite-size content. Over the past two and a half...
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Celebrating Earth Day
“Alone we can do so little; together we can do so much.” -Helen Keller
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On Purpose with Bethany’s Gait
VidMob Gives is part of a larger corporate pledge to address both structural inequalities and systemic racism. As a growing technology company, we...
1 min read
How to Win Amazon Prime Day
The annual milestone moment for retailers and consumers is approaching. Amazon Prime Day. While the official date has been kept under wraps and not...
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Using Business as a Force for Good. We Pledge 1%.
Today, I’m wondering what the true currency of life is. I think it’s time. Over the years, I’ve found that there is no better or more fulfilling way...
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World Autism Day and Ads that Lead to Access
According to the CDC, one in every 54 children in the United States are affected by autism. Early intervention can help children affected by autism...
3 min read
Why I Joined VidMob
In honor of some recent award wins, we’re eager to sit down with the people who make it all possible–our employees. In this piece, we’re pleased to...
1 min read
Strides to Remember this Women’s History Month
Taking a page out of Alex’s book, if you want to build a greater world, support more women-focused organizations. And that’s exactly what VidMob...
3 min read
A South by Southwest Recap
The future will be here sooner than we expect. This year at SXSW, we experienced so much more than a reunion (which was also great). We had the rich...
4 min read
It’s What’s in the Details
Many years ago, the New York School of Visual Arts welcome letter asked, “What are your references? Where do you look for inspiration?” This was the...
1 min read
My Time at VidMob
A good friend and colleague of mine, Rob, once said running a successful business is the combination of people, strategy and operations. Not news to...
2 min read
A Secret to VidMob’s Success
As VidMob’s growth has continued its acceleration over the past few years, people often ask me what our secret is. It’s easy to respond that our...