Read the full Martech 360 article here: https://martech360.com/analytics/vidmob-and-objective-platform-forge-strategic-partnership-to-elevate-marketing-mix-modeling-with-creative-data/.
MediaShotz reported on the strategic partnership between VidMob and Objective Platform to integrate creative data into Marketing Mix Modeling (MMM). This collaboration enables brands to quantify,...
Go to MrWeb's article: Vidmob Partners to Add Creative Analytics to MMM
Go to Advanced Television's article: Vidmob, Objective Platform partnership
Creativepool published an article titled "Vidmob and Objective Platform Announce Strategic Partnership to Integrate Creative Data into Marketing Mix Modeling." The piece highlights the collaboration...
Go to Adweek’s article: Vidmob and Objective Platform Announce Strategic Partnership
New York, NY & Amsterdam, NL, March 17, 2025 – Vidmob, the leading provider of creative data solutions, and Objective Platform, a leader in holistic marketing measurement, today announced a strategic...
Read "Vidmob’s Latest Tool Helps Companies Standardize Creativity" in Martech Cube. Vidmob unveiled its Custom Guideline Builder, a tool designed to help brands create, share, and seamlessly apply...
Read Gerry D'Angelo's ANA article, "AI Plots Path for Measurement in the Coming Creative Explosion." Creative remains one of the most powerful drivers of advertising effectiveness, yet its impact has...
Read "New Vidmob Custom Guideline Builder Helps Brands Refine Ads," in Media Shotz. Vidmob has launched the Custom Guideline Builder, a tool designed to convert traditional, static creative...
Published March 4, 2025 Go to Adweek's article: Vidmob Unveils Tool to Customize Creative Guidelines and Democratize Data Across a Company
Vidmob has introduced a creative data plugin for Adobe Photoshop, integrating real-time data insights directly into the design workflow. This innovation enables designers to make data-driven...
In Adweek's, "Vidmob Launches Creative Data Plugin for Adobe Photoshop," the article highlights Vidmob's introduction of a new plugin that integrates creative data insights directly into Adobe...
In MarTech Cube's article, "Vidmob introduces its Creative Data Plugin for Adobe Premiere Pro and Adobe Illustrator," enhancing the editing workflow by integrating real-time creative performance...
TechDogs interviews Vidmob Founder and CEO, Alex Collmber to discuss how AI and first-party data are redefining the future of creative marketing, empowering brands to deliver more personalized,...
