Meg Haley of Vidmob forecasts Cannes Lions 2025 will spotlight AI-driven Ad Tech, merging media and creative while preserving authentic brand storytelling.
Vidmob.com debuts The Aperture: a framework for decoding creative choices into measurable data to boost marketing campaign performance.
Vidmob, known as “The Creative Data Company,” has appointed Joseph Galarneau as its new Chief Product & Technology Officer, further solidifying Vidmob.com’s position at the intersection of creativity...
We sat down with Rob Rakowitz, Head of Marketing at Vidmob, to talk about how CMOs can find a path through current economic challenges, and why creative data is so important to brand growth and...
Vidmob, The Creative Data Company, today announced the appointment of Mark Mannino as President, where he will assume responsibility for the go-to-market, revenue, strategy and finance. Mannino...
Read Gerry D'Angelo's ANA article, "AI Plots Path for Measurement in the Coming Creative Explosion." Creative remains one of the most powerful drivers of advertising effectiveness, yet its impact has...
Published March 4, 2025 Go to Adweek's article: Vidmob Unveils Tool to Customize Creative Guidelines and Democratize Data Across a Company
In Adweek's, "Vidmob Launches Creative Data Plugin for Adobe Photoshop," the article highlights Vidmob's introduction of a new plugin that integrates creative data insights directly into Adobe...
Vidmob, the leading creative data platform, has launched its Creative Data Plugin for Adobe Premiere Pro and Adobe Illustrator, bringing real-time creative insights directly into the editing...
Vidmob, The Creative Data Company, today announced an addition to its leadership team to drive marketing, go-to-market-strategy, and enhance its market position, with Rob Rakowitz joining as Head of...
As we head into 2025, Performance Marketing World asked 24 marketers what their predictions were for the new year. Vidmob's SVP of Global Client Partnerships, Meg Haley said, “Consumers will...
As 2024 fades into memory, the digital advertising industry is bracing for a transformative year. Fueled by rapid technological advancements, sustainability imperatives, and evolving consumer...
In TechRound’s expert predictions for AI in 2025, Vidmob's CEO, Alex Collmer, highlighted the transformative role of AI-driven creative data in marketing. Collmer shared, “The ability to integrate...
In MarTech Cube's article, Vidmob and LinkedIn Launch 2024 Creative Trends Report, the piece explores the collaborative study by Vidmob and LinkedIn, analyzing over 13,600 creative assets and 2.9...
Vidmob’s Creative Trends 2024 report with LinkedIn combines creative data and platform insights to reveal what resonates with B2B audiences. As LinkedIn continues to invest in video—driving 3X...
