Press

Keep up with Vidmob’s news coverage and press releases here.

Creative Data (4)

Advertising Week: How Brands Can Unlock the Power of Story & Reel Ads on Meta

In the article "How Brands Can Unlock the Power of Story & Reel Ads on Meta," Melissa Brest, Creative Strategy Consultant at VidMob, examines the challenges brands face in maximizing the potential of...

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Performance Marketing World: Innovate or fall behind’: Industry reflects on the digital banner ad turning 30

In "Innovate or Fall Behind: Industry Reflects on the Digital Banner Ad Turning 30," Performance Marketing World examines the three-decade journey of digital banner ads, from the first AT&T banner on...

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Martech Series: Harnessing AI to drive Creative Effectiveness in Modern Marketing

In "Harnessing AI to Drive Creative Effectiveness in Modern Marketing," Martech Series highlights Vidmob CRO Matt Young. Matt discusses how the integration of artificial intelligence and creative...

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AWS Machine Learning Blog: How Vidmob is using generative AI to transform its creative data landscape

Published September 6, 2024 Go to AWS' article: How VidMob Is Using Generative AI to Transform Its Creative Data Landscape

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Advertising Week's Great Minds (podcast): EP 334: Alex Collmer, Founder & CEO, Vidmob

Listen to Advertising Week's Great Minds Podcast: Alex Collmer, Founder & CEO, Vidmob Published: August 22, 2024 Alex Collmer is the founder and CEO of VidMob, the leading creative data company. The...

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Martech Cube: The Last Measurement Frontier: Why Advertising Needs Better Creative Data

Published August 16, 2024 Go to MarTech Cube's article: The Last Measurement Frontier: Why Advertising Needs Better Creative Data.

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MarTech Cube: Vidmob announces two new strategic hires

Published July 26, 2024 Go to MarTech Cube's article: Vidmob Announces Two New Strategic Hires

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MarTech Cube: Vidmob Introduces Adobe After Effects Plugin

Published July 12, 2024 Go to MarTech Cube's article: Vidmob Introduces Adobe After Effects Plugin. In MarTech Cube's article, Vidmob unveils its new plugin for Adobe After Effects, allowing creative...

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Mediashotz: VidMob Integrates Realeyes Attention Data to Its Creative Data Platform

Published July 6, 2024 Go to Mediashotz's article: VidMob Integrates Realeyes Attention Data to Its Creative Data Platform.

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Digiday: Why rent-to-own brand Aaron’s tapped Mr. T to enhance brand awareness

Published June 24, 2022 Go to Digiday's article: Why rent-to-own brand Aaron’s tapped Mr. T to enhance brand awareness.

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Adweek: 3 Takeaways on the Role of Human Input and Quality Data in AI-Driven Marketing

Published June 16, 2024 Go to Adweek's article: 3 Takeaways on the Role of Human Input and Quality Data in AI-Driven Marketing.

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Mobile Marketing Magazine: Cannes Lions 2024 – Industry Experts Reveal Top Priorities

Published June 13, 2024 Go to Mobile Marketing Magazine's article: Cannes Lions 2024 – Industry Experts Reveal Top Priorities. https://mobilemarketingmagazine.com/cannes-lions/

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Advanced Television: Vidmob Introduces Adobe After Effects Plugin

Published June 11, 2024 Go to Advanced Television's article: Vidmob Introduces Adobe After Effects Plugin. In Advanced Television's article, Vidmob announces a new plugin for Adobe After Effects,...

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Adweek: Vidmob Introduces Adobe After Effects Plugin to Deliver Creative Insights

Published June 11, 2024 Go to the Adweek Adwire press release: Vidmob Introduces Adobe After Effects Plugin to Deliver Creative Insights.

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