Press

Keep up with Vidmob’s news coverage and press releases here.

Unlocking B2B Success: Vidmob’s Creative Trends 2024 Report with LinkedIn

Vidmob’s Creative Trends 2024 report with LinkedIn combines creative data and platform insights to reveal what resonates with B2B audiences. As LinkedIn continues to invest in video—driving 3X...

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MediaPost: Casual B2B: Brands Are Advised To Humanize AI Mentions, Corporate Style

In MediaPost's article, Casual B2B: Brands Are Advised To Humanize AI Mentions, Corporate Style, the piece explores the importance of humanizing AI communications in B2B marketing, among other...

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Advanced Television: Study: Emotional authenticity drives LinkedIn engagement

In Advanced Television's article, Study: Emotional authenticity drives LinkedIn engagement, the piece explores the impact of emotional authenticity on content engagement on LinkedIn. It emphasizes...

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MediaShotz: Emotional Authenticity Drives Engagement in B2B Campaigns – Vidmob & LinkedIn Study

In MediaShotz's article, Emotional Authenticity Drives Engagement in B2B Campaigns – Vidmob & LinkedIn Study, the piece highlights a joint study by Vidmob and LinkedIn revealing the importance of...

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Adweek: Vidmob and LinkedIn Launch 2024 Creative Trends Report

In Adweek's article, Vidmob and LinkedIn Launch 2024 Creative Trends Report, the piece explores emerging trends in creative advertising for 2024 based on insights from Vidmob and LinkedIn. It...

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AI Business: Using AI to Unlock Creative Optimization

Generative AI is revolutionizing advertising with unmatched scale and precision, but its success hinges on high-quality, tailored creative data. In this article, Vidmob CEO Alex Collmer explores how...

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Advertising Week: How Brands Can Unlock the Power of Story & Reel Ads on Meta

In the article "How Brands Can Unlock the Power of Story & Reel Ads on Meta," Melissa Brest, Creative Strategy Consultant at VidMob, examines the challenges brands face in maximizing the potential of...

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Performance Marketing World: Innovate or fall behind’: Industry reflects on the digital banner ad turning 30

In "Innovate or Fall Behind: Industry Reflects on the Digital Banner Ad Turning 30," Performance Marketing World examines the three-decade journey of digital banner ads, from the first AT&T banner on...

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Martech Series: Harnessing AI to drive Creative Effectiveness in Modern Marketing

In "Harnessing AI to Drive Creative Effectiveness in Modern Marketing," Martech Series highlights Vidmob CRO Matt Young. Matt discusses how the integration of artificial intelligence and creative...

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Forrester: Vidmob Named a Strong Performer in Forrester’s 2024 Creative AdTech Wave Report

Download the report: The Forrester Wave™: Creative Advertising Technologies, Q4 2024. The Nine Providers That Matter Most And How They Stack Up

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ANA: Media Agency Pitches Don’t Talk About Creative Data, They Should

Go to ANA's article: Media Agency Pitches Don’t Talk About Creative Data, Here’s Why They Should

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AWS Machine Learning Blog: How Vidmob is using generative AI to transform its creative data landscape

Published September 6, 2024 Go to AWS' article: How VidMob Is Using Generative AI to Transform Its Creative Data Landscape

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Advertising Week: Harnessing the Growth of Pinterest Users to Boost Brand Performance

Published August 22, 2024 Go to Advertising Week's article: Harnessing the Growth of Pinterest Users to Boost Brand Performance

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Advertising Week's Great Minds (podcast): EP 334: Alex Collmer, Founder & CEO, Vidmob

Listen to Advertising Week's Great Minds Podcast: Alex Collmer, Founder & CEO, Vidmob Published: August 22, 2024 Alex Collmer is the founder and CEO of VidMob, the leading creative data company. The...

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