MediaPost: Casual B2B: Brands Are Advised To Humanize AI Mentions, Corporate Style

In MediaPost's article, Casual B2B: Brands Are Advised To Humanize AI Mentions, Corporate Style, the piece explores the importance of humanizing AI communications in B2B marketing, among other creative considerations that Vidmob provides in its 2024 Creative Trends Study with LinkedIn . It emphasizes that while AI is a powerful tool, presenting it in a relatable and approachable manner can enhance engagement and trust among corporate audiences.

The article also details strategies for integrating AI into brand narratives without overwhelming or alienating the audience. By focusing on a balanced approach, brands can effectively leverage AI's capabilities while maintaining a human touch in their communications.

Go to MediaPost's article: Casual B2B: Brands Are Advised To Humanize AI Mentions, Corporate Style.