EBR: The Future of AI in Advertising: Scaling Authenticity & Relevance with Creative Data

EBR: The Future of AI in Advertising: Scaling Authenticity & Relevance with Creative Data

Read the full The European Business Review article here: The Future of AI in Advertising.

In this article,  the transformative role of creative data in generative AI-driven advertising takes center stage. Vidmob's Meg Haley delves into how creative data is reshaping the future of marketing, enabling brands to scale authenticity, relevance, and effectiveness like never before.  She discusses how brands can leverage creative data to improve gen AI outputs to consistently create content that is on-brand and resonates deeply with their audiences.

 

MediaShotz: Vidmob Custom Guideline Builder

MediaShotz: Vidmob Custom Guideline Builder

Read "New Vidmob Custom Guideline Builder Helps Brands Refine Ads," in Media Shotz. Vidmob has launched the Custom Guideline Builder, a tool designed...

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Marketecture: Vidmob - Analyzing and optimizing creatives

Marketecture: Vidmob -  Analyzing and optimizing creatives

In the Marketecture Podcast episode titled "VidMob: Analyzing and Optimizing Creatives," VidMob's CEO and Founder, Alex Collmer is highlighted by ...

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Advertising Week: Unlocking Creative Effectiveness with AI

Advertising Week: Unlocking Creative Effectiveness with AI

Published June 1, 2023Go to Advertising Week's article: Unlocking Creative Effectiveness with AI.

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