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AI

Marketecture: Vidmob -  Analyzing and optimizing creatives

In the Marketecture Podcast episode titled "VidMob: Analyzing and Optimizing Creatives," VidMob's CEO and Founder, Alex Collmer is highlighted by...

Performance Marketing World: ‘CMOs will feel pressured to deliver’: 24 marketers set the scene for 2025

As we head into 2025, Performance Marketing World asked 24 marketers what their predictions were for the new year. Vidmob's SVP of Global Client...

Tech Round: Expert Predictions for AI in 2025

In TechRound’s expert predictions for AI in 2025, Vidmob's CEO, Alex Collmer, highlighted the transformative role of AI-driven creative data in...

American Marketer: AI Will Make Analytics an Essential Input to Creative

Published January 22, 2024 Go to American Marketer's article: AI Will Make Analytics an Essential Input to Creative.

Creativepool: Building the Right Agency Tech Stack in the Age of AI

Published January 15, 2024 Go to Creativepool's article: Building the Right Agency Tech Stack in the Age of AI.

Performance Marketing World: How AI is Changing Heinz's Marketing

Published October 30, 2023 Go to Performance Marketing World's article: How AI is Changing Heinz's Marketing.