3 min read
Milton’s Mistake and the Return to Stakeholder-Driven Business
Long before Standard Oil and long before there were trusts for Teddy Roosevelt to bust, companies were community affairs. For the most part, they...
2 min read
LinkedIn Now Connected to Creative Intelligence
On LinkedIn, there’s a great opportunity for brands to connect with professionals who are hungry for solutions and services to be more efficient at...
1 min read
Analyze Promoted Pins With Creative Analytics
More than 250 million people turn to Pinterest for inspiration, eager to turn their ideas into action. It’s in these moments when audiences most want...
1 min read
Creative Intelligence Meets Google Display and Video 360
There is an abundance of data that tells you where to place digital ads, how much to spend, and which KPI goals are being met. Data is readily...
5 min read
Cannes Lions 2019: Our Takeaways
Sitting on the plane on the way home from Cannes is always the best time to reflect on the event on a holistic basis. While you’re there, everything...
5 min read
The Big Short(form)
Looking back at big historical events, they often look painfully obvious when viewed through the lens of modern narrative. In 1913, as the web of...