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Unlocking Creative Impact in Marketing Mix Models

Andy Marrs: Oct 27, 2025 1:51:02 PM

Marketers are navigating a new era of accountability—where every dollar, decision, and data point is under the microscope. Traditional Marketing Mix...

Creative Data Creative Measurement MMM Creative Analytics Case Study
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Kellanova Unlocks Predictive Impact Scores

Vidmob: Aug 19, 2025 10:50:52 AM

Marketers are under pressure to drive growth, ROI, and AI-powered innovation. Creative has long remained subjective—making it hard to measure a...

Creative Data Generative AI Predictive Scores Case Study
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Transforming Creativity into Measurable Business Impact

Vidmob: Mar 17, 2025 8:38:30 AM

The case study, "Transforming Creativity into Measurable Business Impact," details how Objective Platform used Vidmob's creative data in their...

Creative Data Generative AI MMM Creative Quality Objective Platform
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1 min read

Vidmob's 2024 Creative Trends Report with LinkedIn

Jackie Paulus: Nov 26, 2024 1:52:38 PM

Download "Vidmob's 2024 Creative Trends Report with LinkedIn." Vidmob's Creative Trends 2024 Report with LinkedIn offers a comprehensive analysis of...

Creative Insights Creative Data Creative Scoring AI LinkedIn B2B
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Maximize Media Impact with Creative Insights

1 min read

Maximize Media Impact With AI-Driven Creative Insights

Vidmob: Sep 10, 2024 6:45:00 AM

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Creative Insights Creative Data Study
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5 min read

The Science of the Hook: How Brands Can Cultivate Curiosity on TikTok

Jackie Paulus: Sep 3, 2024 2:30:00 AM

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1 min read

LinkedIn Creative Cheat Sheet for B2B.

Vidmob: Jun 10, 2024 6:00:00 AM

DownloadVidmob's "LinkedIn Creative Cheat Sheet for B2B."

Creative Insights Creative Data LinkedIn
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1 min read

Super Bowl Ads: The Creative Elements That Drove Success

Jackie Paulus: Feb 6, 2024 7:30:00 AM

Creative Insights Creative Data Creative Scoring Entertainment
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1 min read

Reviving ROI: Why Measuring Creative Effectiveness is Key

Jackie Paulus: Aug 28, 2023 5:45:00 AM

Download "Reviving ROI: Why Measuring Creative Effectiveness is Key." Vidmob's guide, Reviving ROI: Why Measuring Creative Effectiveness is Key,...

Creative Insights Creative Data Creative Scoring ROI
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