The Drum: Winning Trends from The Drum Awards for Marketing 2023: Transformative Tech

The Drum : Jun 28, 2023 9:00:00 AM

Creative Insights Creative Data
The Drum: Winning Trends from The Drum Awards for Marketing 2023: Transformative Tech

Published June 28, 2023
Go to The Drum's article: Winning Trends from The Drum Awards for Marketing 2023: Transformative Tech. 

In The Drum's article, Winning Trends from The Drum Awards for Marketing 2023: Transformative Tech, the piece examines the award-winning campaigns and strategies recognized for their innovative use of technology. It emphasizes trends such as AI-driven personalization, immersive experiences, and data-driven storytelling, highlighting how these approaches have transformed marketing effectiveness.


The article also details specific campaigns that leveraged technology to enhance consumer engagement, providing inspiration for brands looking to incorporate advanced tech in their marketing. By focusing on tech-driven strategies, marketers can achieve higher impact and innovation in their campaigns.
The Drum: The Surprising Role of Creative in Measuring Marketing Effectiveness

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The Drum : Jan 12, 2023 8:30:00 AM

Published January 12, 2023Go to The Drum's article: The Surprising Role of Creative in Measuring Marketing Effectiveness.

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The Drum : Jun 21, 2023 9:15:00 AM

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The Drum : Jun 15, 2022 10:00:00 AM

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