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AdTech (2)

EBR: The Future of AI in Advertising: Scaling Authenticity & Relevance with Creative Data

Read the full The European Business Review article here: The Future of AI in Advertising.

Marketecture: Vidmob -  Analyzing and optimizing creatives

In the Marketecture Podcast episode titled "VidMob: Analyzing and Optimizing Creatives," VidMob's CEO and Founder, Alex Collmer is highlighted by...

Performance Marketing World: ‘CMOs will feel pressured to deliver’: 24 marketers set the scene for 2025

As we head into 2025, Performance Marketing World asked 24 marketers what their predictions were for the new year. Vidmob's SVP of Global Client...

Tech Round: Expert Predictions for AI in 2025

In TechRound’s expert predictions for AI in 2025, Vidmob's CEO, Alex Collmer, highlighted the transformative role of AI-driven creative data in...

Built In: 11 Essential Leadership Qualities for the Future of Work

Published March 28, 2023 Go to Built In's article: 11 Essential Leadership Qualities for the Future of Work.

Performance Marketing World: "We have costs to bear": Eight performance marketers on GDPR's anniversary

Published May 25, 2022 Go to Performance Marketing World's article: "We have costs to bear": Eight performance marketers on GDPR's anniversary.