MediaPost: Why Kraft Heinz Head of Data Loves AI-Driven Analytics

Media Post : Jun 2, 2023 7:30:00 AM

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MediaPost: Why Kraft Heinz Head of Data Loves AI-Driven Analytics

Published June 2, 2023
Go to MediaPost's article: Why Kraft Heinz Head of Data Loves AI-Driven Analytics. 

In MediaPost's article, Why Kraft Heinz Head of Data Loves AI-Driven Analytics, the piece explores Kraft Heinz’s adoption of AI-driven analytics to optimize marketing efforts. It emphasizes the insights AI provides into consumer behavior and preferences, highlighting how these data-driven strategies enable Kraft Heinz to make more informed, effective marketing decisions.

The article also details specific applications of AI within Kraft Heinz’s data strategy, helping the brand personalize campaigns and improve engagement. By leveraging AI, Kraft Heinz aims to enhance operational efficiency and achieve a deeper connection with consumers.
MediaPost: Why Some Super Bowl Ads Work: Cars, Big Vistas, and Nostalgia

MediaPost: Why Some Super Bowl Ads Work: Cars, Big Vistas, and Nostalgia

Media Post : Jan 29, 2024 4:00:00 AM

Published January 29, 2024Go to MediaPost's article: Why Some Super Bowl Ads Work: Cars, Big Vistas, and Nostalgia.

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MediaPost: Storytelling, Music, Pacing Drive LinkedIn Luxury Ads

MediaPost: Storytelling, Music, Pacing Drive LinkedIn Luxury Ads

Media Post : Jun 5, 2023 9:00:00 AM

Published June 5, 2023Go to MediaPost's article: Storytelling, Music, Pacing Drive LinkedIn Luxury Ads.

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MediaPost: VidMob Adds De Nardis, Held to Its Board

MediaPost: VidMob Adds De Nardis, Held to Its Board

Media Post : Sep 20, 2022 7:30:00 AM

Published September 20, 2022Go to MediaPost's article: VidMob Adds De Nardis, Held to Its Board.

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