VIDMOB BLOG

Ideas for better creative decisions

Explore the latest thinking on Creative Data, AI, media and the ideas shaping more effective advertising.

2 min read

The Probabilistic Future is Here

Digital advertising has benefitted from high-quality, highly granular signals to drive ad delivery with absolute precision. The data that went...

3 min read

4 Elements of Data Strategy from AWS re:Invent 2022

In its tenth year, the Amazon Web Services re:Invent event theme was centered on the idea that data will be the core of applications, processes, and...

1 min read

VidMob Completes Type 2 SOC 2 Examination

From the very first days that we started architecting the VidMob platform, we’ve always built toward user data being private and protected by...