3 min read
Milton’s Mistake and the Return to Stakeholder-Driven Business
Long before Standard Oil and long before there were trusts for Teddy Roosevelt to bust, companies were community affairs. For the most part, they...
Explore the latest thinking on Creative Data, AI, media and the ideas shaping more effective advertising.
3 min read
Long before Standard Oil and long before there were trusts for Teddy Roosevelt to bust, companies were community affairs. For the most part, they...
5 min read
Sitting on the plane on the way home from Cannes is always the best time to reflect on the event on a holistic basis. While you’re there, everything...
5 min read
Looking back at big historical events, they often look painfully obvious when viewed through the lens of modern narrative. In 1913, as the web of...
5 min read
Mandatory Credit: Photo by AWEurope/REX/Shutterstock (10157118m) Alex Collmer (Founder and CEO, VidMob) and Julien Decot (Director of Platform...
4 min read
As is almost always the case with new companies, VidMob began with the kernel of a big insight. But the vision surrounding that insight was wrong in...
9 min read
In the midst of a never-ending wave of press releases, analyst reports, and industry coverage, it’s easy to forget that corporations are made up of...