3 min read
4 Themes from Cannes Lions 2021
Last week marked the return of the Cannes Lions Festival of Creativity after its 2020 cancellation. While we may not have been on the Croisette with...
2 min read
The Importance of Creative Scoring in a Global, Digital World
Creative scoring is the practice of ensuring consistent and compliant branding and best practices in an effort to improve customer experience and...
3 min read
Israel LGBTQ+ Movement: Q&A with IGY’s Itay Lapid
I had the opportunity to chat with Itay Lapid, IGY’s Private Donor Community Manager on the international fundraising team. IGY is an LGBTQ+...
4 min read
Setting The VidMob Beauty Pod Up for Future Success
During the first two weeks of my internship, I went through numerous onboarding training sessions that prepared me for everything from running...
2 min read
Understanding TikTok: A Conversation on Creating Impactful Ads
TikTok has been a driving force in highlighting the importance of native-first ad content. That’s incentivized brands to revisit their traditional...
4 min read
Advertising in the Entertainment Industry: How VidMob Can Further Support Growth
As a trailblazing company creating the field of Intelligent Creative, it is important that VidMob keeps moving forward. There are always more...