VideoWeek: The WIR: TikTok Launches Shoppable Ad Formats, VidMob Raises $110 Million, and Streaming Viewing Surpasses Cable in the US

VideoWeek: The WIR: TikTok Launches Shoppable Ad Formats, VidMob Raises $110 Million, and Streaming Viewing Surpasses Cable in the US

Published August 19, 2022
Go to VideoWeek's article: The WIR: TikTok Launches Shoppable Ad Formats, VidMob Raises $110 Million, and Streaming Viewing Surpasses Cable in the US. 

In VideoWeek's article, The WIR: TikTok Launches Shoppable Ad Formats, VidMob Raises $110 Million, and Streaming Viewing Surpasses Cable in the US, the piece explores VidMob's successful $110 million Series D funding round, led by Shamrock Capital. It emphasizes that this investment aims to enhance VidMob's Intelligent Creative platform, which integrates data and analytics with creative production to optimize marketing performance.

The article also details VidMob's plans to utilize the funds to accelerate product development, expand its global footprint, and invest in sales and marketing efforts. By focusing on these areas, VidMob aims to provide brands with improved creative insights and performance across various digital advertising platforms.

VideoWeek: The WIR: Broadcaster earnings hint at slowing TV ad revenues, WFA warns of ‘worst-ever’ talent crisis, and Seedtag raises over €250 million

VideoWeek: The WIR: Broadcaster earnings hint at slowing TV ad revenues, WFA warns of ‘worst-ever’ talent crisis, and Seedtag raises over €250 million

Published July 29, 2022Go to VideoWeek's article: The WIR: Broadcaster earnings hint at slowing TV ad revenues, WFA warns of ‘worst-ever’ talent...

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The SaaS News: VidMob Raises $110 Million in Series D

The SaaS News: VidMob Raises $110 Million in Series D

Published August 18, 2022Go to The SaaS News' article: VidMob Raises $110 Million in Series D.

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The Wall Street Journal: VidMob, Which Makes Software for Marketers, Raises $110 Million

The Wall Street Journal: VidMob, Which Makes Software for Marketers, Raises $110 Million

Published August 17, 2022Go to The Wall Street Journal's article: VidMob, Which Makes Software for Marketers, Raises $110 Million.

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