VIDMOB BLOG

Ideas for better creative decisions

Explore the latest thinking on Creative Data, AI, media and the ideas shaping more effective advertising.

2 min read

VidMob Introduces Creative Insights and Performance for All

Creative performance drives marketing performance. In fact, according to Google, creative accounts for 70% of an ad’s performance. But without a way...

3 min read

Gaming for Good

Mental health discussions in the workplace tend to be avoided. Thankfully, Mental Health Awareness month gives us an opportunity to reflect on our...

1 min read

Top Snap Findings for CPG Marketers

Just because advertising on Snap is quick, doesn’t mean it doesn’t need to be creatively savvy. Like any other vertical, CPG comes with its own set...

1 min read

Top Snap Findings for FinServ Marketers

Now more than ever, marketers and consumers are living in a visual first world. Use our proprietary AI technology to understand the different visual...

2 min read

On Purpose with RMHC NY

As our On Purpose series continues, we celebrate our commitment to building a purpose driven company. Here, we sit down with esteemed nonprofit and...

3 min read

How Being a Mother of Two Helped Elevate My Career

A male boss once told me that if you want a job done best, hire a mom. It wasn’t until over a decade later, after the birth of my first son Romeo, I...