2 min read
VidMob Introduces Creative Insights and Performance for All
Creative performance drives marketing performance. In fact, according to Google, creative accounts for 70% of an ad’s performance. But without a way...
Explore the latest thinking on Creative Data, AI, media and the ideas shaping more effective advertising.
2 min read
Creative performance drives marketing performance. In fact, according to Google, creative accounts for 70% of an ad’s performance. But without a way...
3 min read
Mental health discussions in the workplace tend to be avoided. Thankfully, Mental Health Awareness month gives us an opportunity to reflect on our...
1 min read
Just because advertising on Snap is quick, doesn’t mean it doesn’t need to be creatively savvy. Like any other vertical, CPG comes with its own set...
1 min read
Now more than ever, marketers and consumers are living in a visual first world. Use our proprietary AI technology to understand the different visual...
2 min read
As our On Purpose series continues, we celebrate our commitment to building a purpose driven company. Here, we sit down with esteemed nonprofit and...
3 min read
A male boss once told me that if you want a job done best, hire a mom. It wasn’t until over a decade later, after the birth of my first son Romeo, I...