Vidmob, The Creative Data Company, today announced an addition to its leadership team to drive marketing, go-to-market-strategy, and enhance its market position, with Rob Rakowitz joining as Head of Marketing. Rakowitz brings decades of expertise in marketing and media leadership to the new global role at Vidmob.
In his new role, Rakowitz will spearhead Vidmob’s marketing efforts, aligning the company’s brand strategy with its vision for AI-driven creative and media performance. With an impressive background that includes leadership roles at WFA, Mars, WPP’s Mindshare, and OMD, Rakowitz has consistently delivered transformational results by integrating creative and data-driven insights. Read the full announcement here.