Published June 13, 2024
Go to Mobile Marketing Magazine's article: Cannes Lions 2024 – Industry Experts Reveal Top Priorities. https://mobilemarketingmagazine.com/cannes-lions/
In Mobile Marketing Magazine's article, Cannes Lions 2024 brings insights from industry experts on key topics like sustainability, creative data, AI, and CTV trends. Discussions emphasized a shift toward practical approaches that reduce waste, enhance efficiency, and optimize creative decisions.
Leaders from brands like Vidmob and LG Ad Solutions shared strategies on leveraging data to streamline ad impact, demonstrating how emerging tech is reshaping brand engagement and market success.